Product Launch Initiatives

PHSI can design and help execute effective product launch programs to positively impact your company’s sales.  Services include product stocking design and incentive development to ensure the stocking goals for launch are met.  These programs are always challenging attempting to balance product availability through demand creation at the prescribers office.  We work with brand and trade teams to achieve stocking goals in the most cost effective manner.  Through our sound methodology, PHSI has a proven track record of developing and/or improving new stocking programs.

View our case studies related to product launch programs:

Manufacturer Sought Insight on Package Size Compendia Listing Issue

New Product Launch Strategy Developed for Product with Limited Supply

Post-Launch Drug Compendia Review

Product Launch Strategy Devised for Manufacturer’s Limited Use Product